Privacy Policy for Adrienne’s Since 1950
Effective Date: 1/10/2025

Adrienne’s Since 1950 (“Company,” “we,” “us,” or “our”) values your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit our website, adriennesny.com (the “Site”).

By using our Site, you consent to the practices described in this Privacy Policy. If you do not agree, please refrain from using our Site.

1. Information We Collect

We may collect the following personal information:

• Personal Identification Information: Name, email address, mailing address, phone number, payment information, and other details provided when making a purchase or contacting us.
• Non-Personal Identification Information: Browser type, IP address, referral source, pages visited, and access times.
• Cookies and Tracking Technologies: We use cookies and similar technologies to track activity on our Site and improve user experience.

2. How We Collect Your Information

We collect information through:

• Direct Input: When you place an order, contact us, or subscribe to our newsletter.
• Automated Technologies: Cookies and third-party analytics tools (e.g., Google Analytics).
• Third Parties: Payment processors and shipping partners.

3. How We Use Your Information

Your information is used to:

• Process orders and provide services.
• Respond to inquiries and offer customer support.
• Send marketing communications (only with your consent).
• Improve the functionality and content of our Site.
• Comply with legal obligations.

We will not use your information for purposes unrelated to those described above without obtaining additional consent.

4. Legal Bases for Processing (for GDPR Compliance)

If you are located in the European Economic Area (EEA), we process your personal information under the following legal bases:

• Consent: When you opt into marketing communications.
• Contractual Obligation: To fulfill orders or provide requested services.
• Legal Compliance: When required by law.
• Legitimate Interests: For improving our services and fraud prevention.

5. Sharing Your Information

We do not sell or rent your personal data. However, we may share it with:

• Service Providers: Payment processors (e.g., Stripe, PayPal), shipping services, and marketing platforms.
• Legal Authorities: If required by law or to protect our legal rights.
• Business Transfers: In the event of a business merger or sale.

All third parties are required to handle your data in compliance with this policy.

6. Cookies and Tracking Technologies

Our Site uses cookies to:

• Remember user preferences.
• Analyze website traffic and usage patterns.
• Improve site performance and personalization.

Managing Cookies: You can manage cookie preferences through your browser settings. Disabling cookies may impact site functionality.

7. Data Security

We take reasonable administrative, technical, and physical measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

8. Your Rights (for New York, GDPR, and CCPA Compliance)

Depending on your location, you have the following rights regarding your personal data:

• Access & Correction: Request access to your personal data and correct inaccuracies.
• Data Portability: Receive a copy of your data in a structured format.
• Erasure: Request deletion of your personal information (subject to legal retention requirements).
• Opt-Out of Marketing: Unsubscribe from promotional emails at any time.
• Cookies Management: Control cookies via browser settings.

To exercise these rights, please contact us at adriennesbridal@gmail.com.

9. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, including compliance with legal, accounting, and reporting obligations.

10. Children’s Privacy

Our Site is not intended for children under 13. We do not knowingly collect personal information from minors. If you believe we have collected such data, please contact us for removal.

11. International Data Transfers

If you access our Site from outside the U.S., you acknowledge that your data may be transferred to and processed in the U.S., where data protection laws may differ from your jurisdiction.

12. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your information, please contact us at:

Adrienne’s Since 1950
Website: adriennesny.com
Email: adriennesbridal@gmail.com
Phone: (212) 228-9618

By using this Site, you consent to the terms outlined in this Privacy Policy.